At a time when the ecological transition is becoming a priority for companies of all sizes, the installation of electric charging stations in the workplace represents a significant step towards a more sustainable future. Human resources managers are directly concerned by these strategic orientations. Faced with logistical, regulatory and human challenges, these professionals can play a key role in promoting electric mobility within their corporate fleetwhile fostering an innovative, environmentally-friendly working environment.
Complying with the LOM law: an imperative for companies
France's Mobility Orientation Act (LOM) requires companies to play an active role in the energy transition. This law aims to increase the proportion of electric vehicles in corporate company fleets and promote the installation of charging stations. For HR managers, this means integrating these requirements into their sustainable mobility strategy.
Key obligations for companies
The LOM sets clear targets for companies, including the obligation to convert a percentage of their vehicle fleets to electric. This percentage must rise from 10% in 2022 to 70% by 2030. This gradual progression enables companies to effectively plan their transition to greener mobility.
Installation of charging stations
In addition to fleet conversion, the LOM requires companies to equip their parking lots with charging stations. From 2025, it will be necessary to install one charging point for every 20 parking spaces, including at least one accessible to people with reduced mobility. This measure aims to facilitate the use of electric vehicles by employees and encourage more sustainable mobility within the company.
The need for operators to support HR
It is essential for HR to define or help define the electrification project, setting clear objectives and an implementation schedule. This means choosing solutions tailored to the needs of the company and its employees, while updating the company's car policy to incorporate these new orientations.
Recharge charge management and regulatory compliance
One critical point concerns the reimbursement of recharging costs. It is necessary to establish precise rules, define a reimbursement ceiling and decide on the coverage of home recharging solutions. This approach also requires a review of the remuneration of employees with company cars, particularly with regard to benefits in kind linked to home recharging.
Understanding and complying with current regulations is essential, especially in the face of a changing regulatory framework. HR must be able to navigate this shifting context to make the right decisions, while maintaining a level playing field between electric and combustion-powered vehicles.
Social dialogue and training: the keys to electric vehicle adoption
Negotiations with social partners and unions are also crucial to validating the electrification project. This involves not only drafting and signing amendments to employment contracts, but also supporting employees in this transition, by responding to their questions and concerns.
Training employees in the new practices and responding effectively to resistance to change are key steps in ensuring the adoption of the electric vehicle. HR plays a key role in managing this change, by maintaining a constant and constructive dialogue with all employees.
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CSR at the heart of charging station installation
Corporate Social Responsibility (CSR) is a central pillar of our approach to installing charging stations in companies. In addition to meeting legal requirements, this commitment reflects companies' desire to contribute to sustainable development and reduce their ecological footprint. The installation of charging stations is a concrete action that bears witness to this commitment to employees and society as a whole.
Multiple benefits of CSR
The adoption of a strong CSR policy, including the installation of charging infrastructures for electric vehicles, has multiple benefits for the company. It enhances the company's brand image and reputation, boosts its attractiveness to talent sensitive to environmental issues, and helps build employee loyalty by offering sustainable mobility solutions. It can also open the door to financial or tax incentives designed to support eco-responsible initiatives.
Integrating CSR into HR policy
Integrating charging stations means raising awareness and training employees in the benefits of electric mobility, encouraging eco-responsible behavior and setting up incentives for the use of electric vehicles. But it also reinforces the coherence between the company's values and its actions, by aligning sustainable development objectives with the day-to-day management of human resources.
System sizing and planning
To effectively support human resources managers in the installation of charging stations, it is crucial to understand the needs and uses of electric mobility within the company. Needs vary significantly depending on the user profile: an employee using his or her vehicle mainly for commuting will not have the same requirements as a salesperson making numerous daily trips. These different uses have a direct influence on the choice of the power of the charging stations to be installed.
Infrastructure sizing
The sizing of an electric vehicle charging system (IRVE) is based on several essential criteria. These include the number of electric and/or hybrid vehicles, the charging frequency and the power available on site. In some cases, one charging point per vehicle may be necessary, especially if the vehicles are connected all day long. For companies with continuous shifts, it is advisable to provide additional charging points to cover all needs and make it easier to manage shift changes.
Anticipating change
The growing adoption of electric vehicles calls for anticipation of future needs to avoid ending up with an undersized infrastructure. The power available on site can limit the number and power of charging stations. It is therefore crucial to carry out a detailed analysis of the subscribed power and power peaks to ensure that the installation will not cause overruns or risk power cuts.
Costs and business models
The cost of a recharging infrastructure is not limited to the charging points and their installation. It also includes aspects such as feasibility studies, civil engineering work, electricity and the computer configuration of the charging stations. Several business models exist to finance these costs, ranging from the third-party investment model, where an external service provider finances the installation in exchange for a rent, to the direct investment model (CAPEX), via hybrid solutions, which enable costs to be spread over time. In addition, a number of financial incentives are available to reduce installation costs.
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